Greater Than launches groundbreaking AI coach that will revolutionize traffic safety and risk management.

Greater Than launches groundbreaking AI coach that will revolutionize traffic safety and risk management.

Greater Than Launches AI-Coach for Enhanced Driver Safety

  • First AI-Coach providing clear, behavior-based feedback based on each driver’s individual risk profile.
  • Offers automated insights to risk managers through AI-based pattern analysis, streamlining safety measures and saving time.
  • Available in mobile apps, delivering personalized coaching directly to drivers, optimizing workflows and helping reduce traffic accidents.

Greater Than, a global risk analysis company in traffic safety and climate impact, introduces its AI-Coach, a solution providing personalized, data-driven feedback to drivers.

Integrated into the recently launched Crash Probability Hub, the AI-Coach transforms how accident risks are identified and managed. Through AI-based pattern analysis of real-time driving behavior data, underlying risk factors are revealed, while also highlighting positive driving behaviors. The AI-Coach provides recommendations for risk managers to guide drivers in reducing risk or maintaining good habits.

Anders Lindelöf, co-founder and CTO at Greater Than, states:

“Greater Than has long been a leader in AI-based prediction of accident risks. The AI-Coach marks a crucial next step. We are now delving deeper to understand why an accident might occur and leveraging the full power of AI to help risk managers reduce risk or to highlight positive behaviors that contribute to safe driving. Our AI-Coach is designed to meet the evolving needs of the industry by providing managers with tools to have meaningful conversations about the behaviors that contribute to different risk levels, tailored to each driver’s individual profile.”

Unlike traditional telematics systems based on predefined thresholds or individual events, Greater Than’s AI is not rule-based. Instead, it continuously analyzes GPS-based driving data throughout journeys, using the company’s globally unique method for pattern analysis. This method has been developed over more than 20 years with real-world driving, claims, and accident data to evaluate both risky and safe driving behaviors. This allows it to detect subtle and often overlooked behaviors that increase accident risk and provide recommendations tailored to each individual driver.

Key features of the AI-Coach:

  • Identifies both risky and safe driving patterns and behaviors.
  • Provides clear and motivating feedback with the desired frequency, such as per trip, day, week, or month.
  • Explains which specific behaviors during a trip have affected the risk level and what should be communicated to the driver to reduce risk or reinforce positive behaviors.

The AI-Coach is a feature of Greater Than’s recently launched Crash Probability Hub. It can also be integrated into companies’ existing or new services, including mobile apps, to provide coaching support to both managers and directly to drivers.

Lindelöf adds:

“With the AI-Coach, Greater Than takes a big step into a new era of risk management. We are now helping organizations prevent them through AI-driven and personalized efforts.”

About Greater Than

Greater Than is a global risk analysis company in traffic safety and climate impact. Through AI, Greater Than analyzes GPS data to predict car accidents and measure driver’s climate impact.

Insurance companies, transportation companies, mobility services, the automotive industry, and other owners of GPS data use Greater Than’s data analysis to optimize risk management of drivers, insurance profitability, and manage ESG reporting.

Greater Than (GREAT) is listed on Nasdaq First North Growth Market. FNCA Sweden AB is the company’s Certified Adviser.



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