Truecaller Premium Subscription Growth
Truecaller’s paid premium service has recently achieved significant milestones. As of May 17th, Truecaller surpassed three million paying subscribers. Furthermore, on May 27th, the company reached over one million iOS subscribers. As of March 31, 2025, the total number of subscribers was 2.86 million, including 0.86 million on iOS. On December 31, 2024, the corresponding figures were 2.72 million in total, including 0.82 million on iOS. The number of paying subscribers on iOS has thus increased by 16% since March 31, 2025.
Rishit Jhunjhunwala, Truecaller’s CEO, says, “I am pleased to see that more and more users are seeing the value in becoming premium users. In recent years, we have significantly improved and simplified our premium offering. Our premium users today have access to many valuable features, such as our AI assistant, advanced spam blocking capabilities, and fraud insurance, to name a few. Since January, our premium users on iOS have also had access to our Live Caller ID solution. Our strategy for iOS, along with product and conversion optimization, is now showing a promising trend. Our family package, where you can include up to four additional family members in the premium subscription at a discounted price, has also seen strong growth.”
Fredrik Kjell, Truecaller’s COO, says, “We will continue to develop our subscription offering by adding even better services and offering more tools that improve our users’ communication experience. The milestones achieved are definitely a step in the right direction, but our ambitions extend far beyond having three million subscribers. The potential to increase the number of subscribers is significant for our revenue, as premium users generate significantly higher revenue per user.”
About Truecaller
Truecaller is the leading global platform for verifying contacts and blocking unwanted communication. We enable safe and relevant conversations between people and make it efficient for businesses to reach consumers. Fraud and unwanted communication are commonplace in digital economies and emerging markets in particular. Our mission is to build trust in communication. Truecaller is a natural part of daily communication for more than 450 million active users. Truecaller has been listed on Nasdaq Stockholm since October 8, 2021. For more information, please visit corporate.truecaller.com.
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