Dagens industri Launches +Pro: A New Platform for Smarter Work

Published: August 12, 2025, 11:12 AM

As the flow of information grows, so does the need for reliable sources. Dagens industri is launching +Pro – a new digital platform designed to help users work smarter, make better decisions, and stay ahead in a changing world.

“This is the most exciting launch we’ve had in ten years,” says Peter Fellman, editor-in-chief of Dagens industri.

Dagens industri publishes hundreds of articles every day, along with stock quotes, market data, and content from its news services and 16 industry-specific publications. With so much information to manage, many readers need to quickly identify what is relevant to their professional roles. That’s why Di +Pro was created – a powerful work tool for professional users.

“The service is tailored to your choices. You get articles, analyses, guidance, and tips within the industries you are interested in,” explains Peter Fellman.

Smart AI Features

With Di +Pro, you have everything gathered in one place, eliminating the need to switch between different publications. You also have access to smart AI features.

“Di +Pro has its own chatbot that you can ask questions to, with answers drawn from Dagens industri and our industry publications. If you are going to a client meeting and need to familiarize yourself with, for example, the energy industry, you can get a reliable overview directly. You also get an AI-generated summary of your topics every week.”

Peter Fellman uses the service himself every day.

“For me, it has become a way to discover all the great content we have that I might otherwise have missed.”

Updating the Service Continuously

More features will be added to Di +Pro in the future. Among other things, events and training courses from Bonnier News Business will be integrated into the offering. There are also plans to add material from the company’s 13 European business newspapers.

“If we worked in the automotive industry, this would be like creating a modern platform that makes it possible to develop new car models over time. In the same way, Di +Pro is a base we can build on, where we can continuously add modules and adapt the service even more to the needs of users. I think this product has a strong future,” says Peter Fellman.

Want Full Control of Your Industry?

With the Di +Pro work tool, you get a unique mix of environmental monitoring and in-depth analysis from Dagens industri and 16 industry publications. Smart AI features deliver quick insights and time-saving news summaries – and everything is tailored to your needs.

Di +Pro is a premium tool for individual employees or entire organizations who want to stay one step ahead by optimizing their news gathering and industry monitoring.

Benefits of Di +Pro:

• Unique Overview and In-Depth Analysis

  Get up-to-date news, analyses, and market data from Di and 16 industry publications gathered in one place.

• Competence Boost in Your Topics

  Stay updated in your specific areas and get the knowledge and insights that make a difference in your professional role every day.

• Less Noise

  Get a calmer reading experience, more relevant insights, and industry-specific monitoring with less scrolling and more quality journalism in every screen view.

• Time Saving

  Find answers and in-depth information and prepare for meetings faster, and focus on acting on the insights instead of collecting them.

This article was produced by Brand Studio in collaboration with Di Plus Pro.

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